Dr. Vincent Magnini, Professor of Management and Chair of the Department of Management and Marketing, recently welcomed a group of students from Buckingham County High School to his MANG 497 class to give them a taste of college-level coursework. Following a lesson on organizational structures, entrepreneurship, and business ownership, Magnini tasked students with teaming up and working alongside guests to create a list of the advantages and disadvantages of either investing in a franchise or starting an independent restaurant. Engaging in this activity demanded critical thinking, analysis, evaluation, corporate strategy, and complex problem-solving.
Longwood University’s College of Business and Economics seniors take MANG 497 Business Strategy as their capstone experience in CBE undergraduate education programs. Business Strategy integrates the various functional areas of business in terms of policy level critical thinking. The case-study approach in this course affords students the opportunity to synthesize knowledge and concepts learned throughout the degree program into a systematic decision-making process. As such, students are expected to integrate concepts from previous business courses with the frameworks and tools offered in this capstone course. Students bolster their confidence and consequent workforce readiness and Citizen Leadership potential through this integrated approach to solving business cases.
Visiting a college class as a high school student offers benefits such as exposure to college-level work, exploration of interests, access to resources, networking opportunities, and skill enhancement. For more information or to sit in on one of our classes, email the Executive Director of CBE Student Success, David Zirkle, at zirkledw@longwood.edu
